Corporate-Level Strategies Essay Example | Topics and Well Written Essays - 250 words

Corporate-Level Strategies - Essay ExampleMost of the firms activities concentrate on its study brand, the Mexican Grill, which generates approximately 95% of Chipotles revenue. The firm couples the strategy with the slogan food with integrity to insinuate its commitment to offer customers a unique experience at its restaurants while considering the local community, animals and the environment. By so doing, the company creates a good reputation thus maintaining its customers.The company engages in effective financial counsel to ensure that the company can fund its operations without using debt financing. The company maintains a debt ratio of 23% that implies that the value of assets is higher than liabilities. The situation means that the firm can easily offset its debts without debt financing that would otherwise increase costs (Paiz et al., 2011).Chipotle hires highly qualified and talented staff with a broad array of original skills to execute the companys objectives. A motiv ated human resource forms strong competitive service for the company. One of the strategies to motivate employees include the people first culture that extends to granting leave to employees during public holidays when competitors are open.From the analysis, it is observable that Chipotle corporate strategies work and enable it to survive the fierce competition from well-established companies such as Yum Brands and McDonalds. Strategies such as differentiation, financial management and good human resource strategies are responsible for its