Understanding the Statement - Even When We Are Not Watching Essay

Understanding the Statement - Even When We Are non Watching Television, It Still Frames Our Lives - Essay ExampleThe essay will focus on the statement Even when we be non watching video recording, it still frames our lives, discuss its implications and analyze whether this situation may be undergoing a change.The mean(a) Ameri tolerate family spends an average of 7.58 hours per day or 53 hours, 6 minutes per week glued to the television screen (Lawson, 2004, p. 17). Therefore the television has become an integral part of our lives, and this is true even when we are not actually screening television. For instance according to Livingstone (1993, p. 5), we plan our meals and phone calls as well as viewing around the television schedule. The influence wielded by television is exceedingly subtle but justly nevertheless. The effects of television viewing have spilt over into several aspects of our lives which are examined below.According to Huston et al (1993, p. 4) twain theory a nd intuition suggest that television plays an important role in the development of many facets of attitude, emotion, affectionate behavior and intellectual functioning. Even while not actually watching television, its influence can be felt as it shapes peoples attitudes and perceptions. For many individuals interact with people from other(a) walks of life or other ethnic groups take place mainly via the medium of television. Television portrayal of such people influences the means we see them and interact with them in real life.Television is also seen to influence our consumptive behavior. This phenomenon is explained by Kniazeva (2003, p. 216), the stylised reality perpetually portrayed on the TV screen started serving as a subliminal frame of reference for the viewers in their consumption activity.